To conceive the future, we analyze the client’s current situation including a thorough competitive analysis and an understanding of the target audience. Each digital project begins with an initial conversation that allows us to take a deep dive into the client company, immerse ourselves in their culture, and get a feel for the target audience. We’ll get a full understanding of the project goals and the client’s desires and aspirations before we begin. A review of the scope of work will allow us to align our specifications with their expectations. From this base of knowledge we can formalize the project specifications.
Using the intelligence gathered during the discovery phase, we work together with the client to create a strategy and define how the project intersects with the brand purpose. We begin the process of telling the client’s story by developing a sitemap, information architecture, and wireframes.
Good design captures attention and stirs emotion. Kollective Works is the industry leader in ground-breaking digital experiences that emerge from our creative exploration and the fresh ideas we bring to design concepts. While always beautiful, our projects never fail to align with the client’s goals for the target audience and to integrate into the overall brand direction.
Populating a digital platform with visuals and copy brings the concept to life. We help clients meet the visitor’s need for information by assisting in the development of custom, brand-aligned photographic, video and copy content.
Test & Launch
We are scrupulous in our testing and launch process. We attend to every detail — those seen, and those behind the scenes — to ensure a flawless roll-out. Our quality assurance test ensures the solution performs on a variety of devices, browsers and systems. We have a proven testing protocol that allows us to swiftly identify and address any errors or bugs.
Launch isn’t the end, it’s the beginning of a project’s intended life. Kollective Works offers technical support and assistance on all projects throughout the lifecycle, ensuring the digital experience continues to meet the needs of the brand and the customer. Our knowledge of the client’s company and the partnership we forge throughout the process can serve as the foundation for future enhancements to the project, or new ventures together.