Taking Your Brand Digital

Kollective Works is an effective digital storytelling agency with a proven process. We apply our skills and deep understanding of the medium to deliver proven results for clients. As digital has evolved from online brochures to a powerful and versatile marketing platform, we’ve used it to create inventive and compelling multi-channel brand experiences.

Digital Expertise

Web Design & Development

Websites are the ultimate expression of integrated form and function. Our development process flows from information architecture and wireframing, to the user interface and responsive design. At each step, you will be consulted and informed as we take your brand’s digital experience from concept to user-friendly, stunning result.

Content Management Systems

Content is the lifeblood of any project. For clients, the ability to keep content fresh and topical depends upon having a content management system that is customizable and flexible – to allow the system to work for you and not the opposite – password protected for security and user-friendly for everyday tasks.

Mobile Apps

As the customer experience is increasingly mobile first, apps are often the primary connection to brand customers. To be successful, mobile apps need to work across operating systems (iOS, Android, Windows), have a small-screen and finger-friendly user experience, and survive rigorous quality assurance testing. Kollective Works is experienced in app development tools such as xcode, objective-C and PhoneGap.

Digital Installations

The smartphone revolution has changed the way we interact with our environment: now we expect to be able to learn more, customize our experience, and take brand relationships to the next step. Kollective Works creates interactive brand experiences and interactive environments that spark consumer engagement, personalize experiences and grow brand connections.

eCommerce

A smooth eCommerce process satisfies the shopper and reduces friction in the purchase flow. Kollective Works helps clients target core markets and create customer experiences with seamless shopping carts, payment gateway integration, and easy shipping adjustments. We’re experienced in creating custom Shopify, Open Cart & Ecwid shopping solutions integrated into new or existing website builds.

User Interface & User Experience

Digital interaction is a conversation; a give and take between the brand and the customer in pursuit of a meaningful experience and engagement. We design purposeful and intelligent UI/UX by beginning with persona research and development, informed by a comparative analysis, and brought to life through prototyping, style guides, and usability testing to ensure we got it right.

OUR DIGITAL PROCESS

  • Discovery

    To conceive the future, we analyze the client’s current situation including a thorough competitive analysis and an understanding of the target audience. Each digital project begins with an initial conversation that allows us to take a deep dive into the client company, immerse ourselves in their culture, and get a feel for the target audience. We’ll get a full understanding of the project goals and the client’s desires and aspirations before we begin. A review of the scope of work will allow us to align our specifications with their expectations. From this base of knowledge we can formalize the project specifications.
  • Strategy

    Using the intelligence gathered during the discovery phase, we work together with the client to create a strategy and define how the project intersects with the brand purpose. We begin the process of telling the client’s story by developing a sitemap, information architecture, and wireframes.
  • Design

    Good design captures attention and stirs emotion. Kollective Works is the industry leader in ground-breaking digital experiences that emerge from our creative exploration and the fresh ideas we bring to design concepts. While always beautiful, our projects never fail to align with the client’s goals for the target audience and to integrate into the overall brand direction.
  • Content

    Populating a digital platform with visuals and copy brings the concept to life. We help clients meet the visitor’s need for information by assisting in the development of custom, brand-aligned photographic, video and copy content.
  • Development

    This is the stage where the research, planning and design come to fruition with the creation of a functional and working website, app, ecommerce store, or digital installation. We combine user-friendly UI/UX design with easy-to-use, modern technical functionality on an array of platforms (WordPress, Joomla, Drupal, Magento, Browser CMS, Custom CMS). Our capabilities include custom development in HTML, CSS, Javascript, and PHP, and if needed, we can integrate a content management system (CMS).
  • Test & Launch

    We are scrupulous in our testing and launch process. We attend to every detail — those seen, and those behind the scenes — to ensure a flawless roll-out. Our quality assurance test ensures the solution performs on a variety of devices, browsers and systems. We have a proven testing protocol that allows us to swiftly identify and address any errors or bugs.
  • Maintenance

    Launch isn’t the end, it’s the beginning of a project’s intended life. Kollective Works offers technical support and assistance on all projects throughout the lifecycle, ensuring the digital experience continues to meet the needs of the brand and the customer. Our knowledge of the client’s company and the partnership we forge throughout the process can serve as the foundation for future enhancements to the project, or new ventures together.

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